03 — RESURRECTION

Audiences built from
your actual buyers.

Connect your CRM. We'll analyze your closed deals and build segments from the companies that actually convert — not proxies, not guesses.

$5,000

Includes everything in Revival. Credits toward a Money Machine retainer.

DATA ACCESS

CRM + revenue for the full picture.

AD PLATFORMS
✓ Meta Ads
✓ Google Ads
✓ LinkedIn Ads
ANALYTICS
✓ GA4
✓ Shopify
✓ Stripe
CRM + REVENUE
✓ HubSpot
✓ Salesforce
✓ Pipedrive / Close
✓ CSV upload

Read-only access. We never make changes to your accounts.

WHAT ACTUALLY CONVERTS

Your buyers are the signal.

Closed-won seed list

All closed-won accounts from last 18 months

Filtered by ACV threshold (e.g., $50k+)

Enriched with firmographics + tech stack

Ready to upload as custom audience seed

ICP validation

Do your actual buyers match who you think?

Which segments convert best?

Where are the surprises?

Deal source analysis

Which channels produce closed revenue?

Platform attribution vs. CRM reality

Where should you spend more (or less)?

THE REAL VALUE

Segments from actual customers, not proxies.

We pull your closed-won accounts, enrich them, find lookalike companies, and build contact lists ready to upload.

1
Pull closed-won from CRM
2
Enrich with firmographics
3
Find lookalike companies
4
Build contact lists
5
Upload to ad platforms
Closed-won seedSEED
127
accounts
From HubSpot CRMClosed-won last 18moACV $50k+
Enterprise lookalikesTOFU
Matches closed deals at $100k+ ACV
2,400
14,200 contacts
500+ employeesSame tech stack patternsSame industry verticals
Mid-market lookalikesTOFU
Matches closed deals at $25k-$100k ACV
1,800
9,400 contacts
100-500 employeesHigh-growth signalsHiring + funding
High-intent buyersMOFU
Matches closed-deal firmographics + active signals
650
3,200 contacts
Bombora intent 70+Hiring for relevant rolesRecent funding
Segment by ACV tier

Different audiences for different deal sizes. Target your ads to companies that look like your best deals.

$100k+ deals
→ Enterprise segment
$50k-$100k deals
→ Mid-market segment
$25k-$50k deals
→ Growth segment
INSIGHTS FROM YOUR DATA

What your CRM tells us about paid.

Win rate by source
SourceLeadsWinsRateAvg ACV
LinkedIn Ads1422819.7%$84k
Google Ads2033115.3%$62k
Meta Ads87910.3%$41k
Organic3126721.5%$71k
Sales cycle by segment
SegmentAvg days to close
Enterprise (500+)94 days
Mid-market (100-500)52 days
Growth (50-100)31 days
Implication: Set attribution windows based on actual sales cycle, not platform defaults.
Channel efficiency insights
✓ Which channels produce highest ACV deals?✓ Which channels have best win rate?✓ Where is CAC:LTV ratio best?
EVERYTHING INCLUDED

Revival + buyer-based audiences.

FROM REVIVAL (INCLUDED)
✓ Full account audit (Meta, Google, LinkedIn)
✓ CPA/ROAS/CPM analysis
✓ Audience overlap detection
✓ 3-5 campaign prototypes
✓ Lead magnet concepts
✓ 500-1k prospect list
✓ Audience segments (firmographic + intent)
✓ Interactive dashboard
✓ Recorded walkthrough
✓ 60-min strategy call
RESURRECTION ADDITIONS
✓ Closed-deal seed audiences
✓ Lookalikes from actual buyers
✓ Segments by ACV tier
✓ Win rate by source analysis
✓ Sales cycle insights for attribution
✓ Channel efficiency recommendations
HOW YOU GET IT

Dashboard + walkthrough + call.

Interactive dashboard
All Revival data plus closed-deal analysis and buyer-based segment builder
Recorded walkthrough
45-60 min Loom covering Revival findings, CRM insights, and audience strategy
Strategy call
60 min live with your team — full walkthrough, deployment planning, attribution recs

Want us to run it?

We built the playbook. Now let us execute it. Money Machine retainers start at $10k/month.

Your Resurrection investment credits toward the first month.